Invest in vehicle rental

Investing in vehicle rental is still a privilege reserved for a minority. Indeed, the entry cost is very high and requires a good understanding of legal and tax procedures. Meanwhile, interest in carpooling is booming with platforms such as Uber, BlaBlaCar, etc.

This is an opportunity to lower the entry barrier through asset tokenization. Asset tokenization is a process that allows creating digital tokens representing ownership of a physical or digital asset stored on the blockchain. The blockchain is used here to ensure that once a token is purchased, no authority can revoke or delete it.

Our goal is to enable everyone to become an investor, without paperwork or technical expertise.

For user research, we interviewed users familiar with blockchain and others who are not. Here are the key points we noted:

• Lack of trust: Most of those unfamiliar with crypto did not trust it, citing scams.
• Interest in passive income: The idea of easily investing in a car and earning income was very appealing.
• Importance of liquidity: Investors want to easily trade their tokens if they are no longer interested.
• Need for transparency: They want to understand how their income is generated and know what happens if the company disappears.

We decided to focus on transparency to help users understand exactly what is happening.